The new variety pack will launch in April with fun new flavors like Blackberry, Strawberry, and Pineapple alongside the classic Mango sparkler. White Claw Variety Pack #3 Detailsīetter yet, the brand announced a third flavor collection. The higher ABV (8 percent) version of the classic seltzer will finally hit shelves in April in Blood Orange and Cranberry flavors. The team announced a slew of new products for White Claw fans, including the long-awaited release of White Claw Surge. Mark Anthony Brands, the mastermind behind White Claw and Mike’s Hard Lemonade, celebrated an unbelievable year in 2020 and hopes to build on that momentum into 2021. On Friday, a press release posted to Beer Business Daily announced the beverage giant behind White Claw is truly amped for 2021.
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